How to Build Trust with Genuine G2 Reviews
People buy from people they can trust. This is a popular saying in the world of marketing and sales. That means you need some people who can advocate for your product or service so that other people will buy it. Now you don’t need to go door to door to find the people who are happy with your product.
In today’s technology-driven world you can do this through an online review platform known as G2. G2 is a third-party review website where people write reviews about the softwar /products they have used. Read Buy Online Reviewz blog to learn how to get authentic G2 reviews.
Why G2 Reviews Matter
G2 reviews play a crucial role in the online reputation of a company especially for SaaS companies. A good number of G2 reviews allow businesses to build trust and attract more sales. Moreover positive G2 reviews also improve the visibility of your company on Google search results. G2 reviews give you a competitive edge over your competitors and establish you as a credible organization.
7 Best Tips to Increase G2 Reviews
There are thousands of tips online through which you can get G2 reviews. But, we have curated top 7 ways to get G2 reviews for product:
1.Ask for reviews at the right time
Timing plays an important role when asking for a G2 review. There are some specific times at which you can ask for G2 reviews and your users would be happy to do that.
The best time to ask for a G2 review is when your customer is happy with your product, renewing the subscription, or upgrading the software.
According to G2’s success team, the following are the special moments and places when it’s perfect asking for G2 reviews:
- After implementing software
- During events or webinars
- On a sign-on screen
- In your email’s signature
- During the renewal period
- In-product pop-ups
2.Leverage social media
- Social media is one of the most powerful ways to reach your customers and ask them for G2 reviews.
- Share your old G2 reviews using visually appealing infographics in the form of images and videos.
- Use the analytics tools to find out which platform your users are using the most and target those specifically.
- If you have sufficient budget, consider running paid social media campaigns asking for G2 reviews.
- Make sure your G2 profile is mentioned in your bio so that people can easily review your business.
3.Utilize email campaigns
The next way to get G2 reviews for products is to use email campaigns. Emails are one of the most effective ways when you want to increase G2 reviews. That’s because emails are the second most used function by people after social media.
To connect easily with your users, make sure the emails are personalized. Use the first name of the recipient to make it effective and ensure that the emails are opened. Use captivating subject lines to increase the email open rate.
Do add the direct link to your G2 review page which will allow them to easily redirect to the platform.
4.Provide an incentive for reviews
One of the good strategies to get G2 reviews is to provide incentives to your users. This will motivate them to write a G2 review for your product.
One thing you have to keep in mind is that you cannot provide incentives only for the positive reviews. The incentives will be for everyone, irrespective of the nature of their review.
The following are some incentives you can provide to get G2 reviews:
- Discount codes
- Early access to app features
- Gift cards
- Customized t-shirts
- Cashbacks
- Exclusive access to seminars and events
5.Use in-app prompts
In-app prompts are a great way to capitalize on the happy moments of users and get as many G2 reviews as possible.
This works most of the time because the customer won’t mind giving you a review when they are actually using the product, and your pop-up appears at the right time and place.
Think of this as how many games use this trick. When you complete a particular level, they show a box containing 5 stars, which, if you click, will redirect you to the Google Play Store. Likewise, it works for G2 reviews.
Place your pop-ups smartly, like at the top or bottom, so that it doesn’t hurt the experience of users.
6.Take Professional Help
Using all the above-mentioned strategies to get G2 reviews will take time to show desired results. There is a quick and easy method to get G2 reviews in bulk.
Many ORM agencies handle the online reputation of brands. One such company is Buy Online Reviewz, which takes care of G2 reviews of its clients.
They have a team of professional experts who know the exact strategies that can grow your G2 account. If you want quick growth for your G2 page, you can contact them.
7.Follow-up smartly
You sold the product to a customer. Good. But your relationship with them doesn’t end here. Now your work is to nurture this as much as possible. Here comes the follow-up thing.
When a user has purchased your software, make sure you send them a follow-up email to know about their experience and if they are facing any issues, you solve them.
This shows that you care for them. Further, in this process, you will get to know the customers who are satisfied with your product and can easily write a good G2 review.
Conclusion
G2 is an independent review website where people share opinions about the products they have used. These reviews act as a signal for a future customer and influence their buying decision. By using the methods mentioned above, you can collect G2 reviews for products. To ease the process, you can collaborate with a professional team at Buy Online Reviewz who will help you get G2 reviews in no time. On this website you can even buy G2 reviews. Don’t wait any further, take action now and let your G2 profile shine.
